---
title: "Launching our new look"
description: "We've refreshed the Lightning IP brand with new colours, backgrounds and icons — here's a look behind the new design."
url: "https://dev.www.lightningip.com.au/insights/launching-a-new-look"
canonical: "https://dev.www.lightningip.com.au/insights/launching-a-new-look"
updated: "2026-09-30"
---

# Launching our new look

We've refreshed the Lightning IP brand with new colours, backgrounds and icons — here's a look behind the new design.

We have a fresh new look! Here's a quick tour of what's changed.

## Some fancy new backgrounds

We started off with the iconic red colour from our logo, ran it through a complementary colour engine, and fished out a few colours we liked. From there it was just a matter of replicating our new "slider" background image that you will see throughout our website.

We will be using the new colours to help identify our different product ranges:

- Purple for our [home and small business nbn plans](/services/internet/home)
- Blue for our [premium business nbn plans](/services/internet/business)
- Black for our [enterprise ethernet plans](/services/internet/enterprise)
- Teal for our [voice products](/services/voice/hosted-voice)
- Orange for our cloud products

## A range of fresh icons

A new look requires some new icons, so we found a new icon library that matched the look we are going for perfectly — we hope you agree. We believe the icons represent themselves with simplicity while also being well defined enough that you can tell what they represent. Much like our own values.